Posts Tagged ‘digital video’

 

Print Media Changing Focus to Video

Find out how print media publishers such as Condé Nast and Meredith find success and revenue via digital video in a multichannel strategy.

 

The Digital Video Ratings Battle: Nielsen vs. comScore

Nielsen and comScore are gearing up for the ultimate cross-screen battle, and both platforms can now measure and report on linear TV and digital video.

 

TV on Mobile: How Smartphones Are Changing Linear TV

Consumers are increasingly viewing TV on mobile devices. What does that mean for advertising?

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