Posts Tagged ‘Instagram’

 

TV Audience Measurement: Takeaways from ARF’s AudiencexScience 2018

Industry players weigh in on the challenges of standardizing TV audience measurement, especially across platforms, at the 2018 AudiencexScience conference.

 

TV Will Boost Your Social ROI

Research is showing television ads can drive social engagement (and social ROI), but marketers have to know how to effectively incorporate the two.

 

Travel Advertising Thrives Across Platforms

Even as some Americans struggle to take their earned vacation time, travel advertising is alive and well across every medium imaginable, including TV.

arrow_upward