Posts Tagged ‘live TV’

 

What Sinclair’s Live TV Streaming Service Means for the Industry

Sinclair Broadcast Group’s live TV streaming service could be a game changer for other local broadcast networks.

 

4 Reasons Linear Is Set for Increased TV Advertising Spend

Experts predict an increased TV advertising spend. Four factors are driving this trend, and the evolution of television advertising will strengthen it.

 

Live Local TV News: Twitter’s Counterpunch to Fake News

To counter the tweetstorm around the Parkland shooting, Twitter ran a concurrent local TV news feed to show what was really happening. What can we learn?

 

Event-Specific Advertising: How Brands Make the Most of Televised Events

With everyone hanging up their derby hats, it’s a good time to reflect on the importance of event-specific advertising for brands.

 

Are Super Bowl Ads Worth It?

The Super Bowl is often heralded as the mecca of television ad placement. But as the price tag rises, are Super Bowl ads worth it?

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