Posts Tagged ‘smart tv’

 

How Artificial Intelligence Is Helping Make TV A Better Experience

Artificial Intelligence (AI) in all its forms, was front and center at CES this year. Given that it is indeed the focus of future consumer electronics, its prominence was quite appropriate. AI is currently powering everything from smart speakers like Alexa to self-driving cars, and as the technology itself improves and learns from its mistakes, […]

 

Smart Broadcast Leverages Connected TVs and Local Programming

Local TV stations can use Smart Broadcast to harness digital data with must-watch local programming

 

The Value of a Target Audience: How Broadcasters Can Get Advertisers on Board

Programmatic TV promises a data-driven, targeted approach to viewers. Here’s what broadcasters can share with advertisers when pitching a target audience.

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