Posts Tagged ‘stations’

 

America’s Podcast Boom Is On: Should Local TV Stations Invest?

America’s podcast boom is real—and it looks like it will only continue. Here’s what local TV stations need to consider before diving in.

 

Automated Content Recognition (ACR) Part 1: What Is It?

Automated Content Recognition (ACR) reveals whether an ad was on screen for specific viewers, which will help local TV sellers and buyers value ad buys.

 

How Will ATSC 3.0 Impact Local Television?

ATSC 3.0, which promises advancements that will enable interactivity on-demand for over-the-air local television, has been described as a game-changer.

 

How Will the FCC’s New Local TV Studios Policy Affect Local TV?

The FCC eliminated the 80-year-old “Main Studio Rule” requiring TV stations to maintain local TV studios. How will this affect the local TV landscape?

 

What the New Television “Network” Means for Buyers

As the FCC relaxes ownership limits, TV station groups are growing. This can be good for local TV buyers as a new kind of television “network” arrives.

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