Posts Tagged ‘streaming’

 

Bundling Cable and Internet: Is the Traditional Bundle Poised for a Comeback?

Streaming may cost viewers the same as bundling cable and internet. Here’s why viewers may end up choosing the latter.

 

Netflix Viewing Figures Tell Multiple Stories

Netflix viewing figures are a win for the company, but cable TV still has advantages over steaming platforms. Here’s why.

 

TV Production Spending: The Major Studios Win . . . for Now

Netflix’s TV production spending still lags behind the major networks.

 

“Pause Advertising” and Its Implications

Pause advertising, ads that play when a viewer pauses content, is being tested by AT&T and Hulu. What does this mean for advertisers?

 

Advertising on Streaming Services Proves the Commercial Still Reigns

Even as the TV industry changes, certain elements stay the same. Advertising on streaming services shows how ads remain relevant, regardless of platform.

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